Vision & Guiding Principles
Utah Rising
- A Free Enterprise Vision for Utah’s EconomyVision
Become and remain the top performing economy in the nation.
Mission
Guiding principles
Common ground and collaboration for a shared vision of sustainable growth and statewide prosperity.
Bold vision and pragmatic action to harness market forces and achieve results that reimagine the possible.
Quality of life and upward mobility that creates opportunity for all Utahns.
Culture of service and community building that gives Utah a distinct competitive advantage.
Private sector innovation and public sector support to unleash the power of free enterprise.
Utah's Private Sector Comprises Nearly Nine of Every Ten Dollars in the Utah Economy
Utah gross domestic product, 2023
State Total
$272.6B
89.5%
Private Sector
($243.9B)
10.5%
Government
($28.7B)
Source: U.S. Bureau of Economic Analysis
Focus Areas
Workforce
Utahns are healthy, talented, educated and industrious.Strategic Goal
Part one: Utah will have the best-trained workforce in the country in 2034 by increasing the percentage of young adults (25-34-years old) with a post-secondary degree or certificate by 10 percentage points.
Part two: Utah will have the mentally healthiest workforce in the nation by 2034 by decreasing the share of young adults (ages 25-34) with poor mental health by 15 percentage points.
Transportation
Utah is the Crossroads of the West and becoming the Crossroads of the World.Strategic Goal
Key Performance Indicators
Utah Mobility Index
above an index
score of 85.0
Note: UDOT Mobility Index is calculated through three performance measures: delay, reliability, and transit ridership.
Source: Utah Department of Transportation
Business Environment
Utah has a diverse private sector that is entrepreneurial, supported by efficient government that is business-friendly.Strategic Goal
Grow the number of middle market (100 to 999 employees) Utah companies by 25% by 2034.
Key Performance Indicators
Middle Market Companies in Utah
Nonagricultural Establishments With Employment Ranging From 100 to 999 Employees
Note: The graph is plotted with a non-zero y-axis origin to highlight change.
Source: Utah Department of Workforce Services, Workforce Research & Analysis, Utah Employers, Employment, and Wages by Size, 2023.
Housing
Utah is a place where all who call it home can have a home.Strategic Goal
Utah will address record housing price appreciation since 2018 through meaningful regulatory/zoning reforms in the 2025 and 2026 legislative sessions.
Key Performance Indicators
U.S. and Utah Housing Price Index
All-Transactions, January 1975–January 2024
Note: Index 1980: Q1=100, Not Seasonally Adjusted.
Source: Gardner Institute
Supporting Measures
Livability
Utah provides opportunity for individuals, families and communities to thrive.Strategic Goal
Utah’s livability index (which includes amenities, safety, and convenience) will increase by 2034.
Key Performance Indicators
Utah Livability Index (Conceptual Only)
2018-2023
Notes: The Utah livability index was developed by Gardner Institute analysts. It was created by accounting for how Utah scores in three areas that contribute to livability: amenities, safety, and convenience.
Source: Gardner Institute